There is no secret to business success

When I was 27 I joined a Buddhist sect that told me that if I chant for long enough I will get the life I want.⁠

I wanted to believe it so much, I spent a lot of money in the gift shop, I chanted A LOT. It didn't work, not because chanting isn't a great thing to do but because life is complicated and we are all a product of infinity thoughts and experiences and one mantra-doesn't-fit-all.⁠

It's the same in business, this stuff, like life is a continuum where more information is revealed, where circumstances shift, where offers are adjusted. It's an art form not a science with a formula. ⁠

I really understand the temptation to buy into the idea that there is one answer, a secret that will make your business work. But the longer I stay alive the more I realise that the part of me that those notions appeal to is the part of me that wants to cut out the last lap, that is afraid of losing out. The part of me that did yoga to be able to stand on my head longer than everyone else, not for the inner transformation. ⁠

I see my business life as just my life now and I don't want to rush it, I want to be in it and experience it and decide it myself. ⁠

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