how to charge more
Want to know how to charge more? Here’s some key take-aways that anyone can do to make a price-rise go smoothly:⠀
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1: Get serious about social proof, make sure your customers have a brilliant experience and when they tell you about it record it and ask permission to use it. Film is better than text. Push it out so potential customers can see it.⠀
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2: Being comfortable giving away free content is part of an abundance mentality. It shows that you are confident that you have masses to offer, it lets us see your zone of genius and to connect and trust you.⠀
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3: Re-launching a product that is 'same-but-different' by adding updates or a different way of delivering a service is normal and it shows progression which helps support perceived higher value. 'After 2 years working with clients one-to-one I have taken what I learned and have developed an offer that blah blah'⠀
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As a kicker I'd say that if feeling confident about your pricing is hard for you offer different priced services, I do this with my consultancy work (v expensive) my co-working space (widely affordable) and my Insta (free) then potential clients can decide if they want all three courses and a cheese-board or chips and tap-water.⠀
If you need a more detailed example of a business plan get in touch.
And if you love learning from experienced freelancers and founders join REALWORK, the online co-working space for women who want the accountability of an action-based co-working space with an experienced and dynamic founder in the centre.