ROSA BLOOM
Rosa Bloom was a well-established and successful cult-brand when we first started working together. I had fan-girled Rosa after seeing a piece of PR about her and we started chatting and became friends. Even though I didn’t have any experience of the fashion industry at that time, the conversations that we were having about the potential of the brand soon lead to a period of coaching that is now in its third year.
Our work together has covered several areas but has principally been about protecting the integrity of her business and working out how to grow it in a way that is sustainable, culturally appropriate in the manufacturing region (South East Asia) and meaningful. Rosa is an astute entrepreneur with a clear aesthetic and an ethical supply chain. I have really enjoyed collaborating with her and helping to protect a beautiful thing.
